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There are 4 Types of Message Goals; Which Are You Trying to Achieve?
A goal keeps the writer focused. With each word, you can and should ask yourself "does this help achieve the message goal?"
youraudiencefirst
Sep 20, 20213 min read


Do Your Words Expand or Limit? What I Learned in Writing an Ethical Will
Several years ago, I became impassioned about the connection between open communication and dying; engaging in conversations with our...
youraudiencefirst
Mar 3, 20212 min read


Honesty - The First of the Trifecta.
One of the most critical components of excellent leadership is the ability to communicate. Yes - commanding the stage and having oration...
youraudiencefirst
Jan 28, 20212 min read


Introducing The Communication Trifecta
With a new administration upon us, innovation everywhere and individuals wanting to lead and be led, I can't help but notice the words...
youraudiencefirst
Jan 24, 20211 min read


Your Company Can't Move Forward Without Key Messages. Here's Why.
You have an idea. Vetted it with friends, mentors. You set up an LLC, started building/designing/selling. You have a website and even...
youraudiencefirst
Jan 15, 20213 min read

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